The Trend in Streaming Platforms We’ve Seen This Year
Date: 18 Nov, 2022
Author: Nil Ritwik
Due to the lockdown, the streaming platform rose to popularity in the last two to three years and became part of our daily life. Today, we’ll examine the prevailing trends in streaming services for the current year.
In today’s generation, almost everyone has successfully made a transition from watching broadcast TV to streaming applications. The content which is being consumed today is mostly online streaming. Streaming platforms have billion of subscribers and they will definitely rise in the long run.
What is the Next Big Trend?
Till today we have witnessed a number of trends like the huge growth of the streaming platform, everyone has their own preference while watching content, substantial growth due to the pandemic, etc. Making money off of nostalgia is the next big thing we can see right now.
Trends for streaming platforms are expanding and shifting swiftly in a variety of ways. Be it movies and series from other countries, the quality of the movies, and how they are delivered to the users.
How Makers are Making Money by Using Nostalgia?
The next big thing in streaming app is how they are making an income from nostalgia. They are using the 80s, 90s, and 2000s movies or series stories and recreating them.
When we talk about nostalgia movies or series undoubtedly Netflix comes at the top, and the majority of the remade movies or series do gain popularity.
Some of the Prime Examples of Nostalgia are:
Lightyear came out on June 17, 2022, and is based on the character from Toy Story, which everyone loved in their childhood.
Detective Pikachu came out on 3 May 2019, based on the franchise of Pokemon. Pokemon is animated series and also a game.
Top Gun Maverick came out on 27 May 2022, it had its first part in the 1980s and now they have made another part that is Top Gun Maverick.
Stranger things season 1 came out on 16 July 2016, it is based on the story of the 80s, and that’s why it contains references to 80s pop culture
Cobra Kai season 1 came out on 2 May 2018, it used to be released on Youtube and now Netflix is releasing it on their own streaming platform.
Chilling Adventures of Sabrina came out on 26 October 2018, it has been recreated by Sabrina the teenage witch in 1996.
Lion King, Jungle Book, Aladdin, Mulan, and Beauty and The Beast are all animated movies from our childhood that are now made into live-action movies. We spent weeks in year watching these animated movies when we were kids.
Social Media Influence:
Social media influence also plays a massive role. Watching content is the most common and usual thing on social media. People enjoy scrolling down social media with reels or short videos. YouTube is one of the biggest and most popular streaming media. It has a huge 100 million subscribers in its individual channel.
Other social media sites also follow the same trends. Facebook launched a video counterpart facebook watch. Moreover, It has also a little sister called IGTV.
We will not forget TikTok. It has a massive 2 billion active users per month.
However, the interesting fact is a platform gave competition on their platform.
Amazon, Netflix, Zee5, Hotstar, and other streaming houses made their promotion of movies and web shows on youtube. But last year an interesting incident happens. Netflix launches its show Dave Chappelle’s “8:46” on its youtube channel Netflix Is A jok
This practice of modern makers is nothing new. Even before streaming sites existed, the same tactic was employed. The 2021 release of Dune, a remake of the 1984 film, serves as a prime example. As not only streaming apps but even traditional media use the same tactic. With the list of remakes announced we can conclude that the trend is not going anywhere soon. We can also conclude that making money from memorable movies is the biggest trend in present.